The International Indian Icon (3iii) aims to revolutionize the talent industry by establishing a global, inclusive, and structured platform that recognizes, nurtures, and promotes Indian talent worldwide. The initiative is designed to eliminate barriers, provide opportunities, and create an ecosystem where artists from all backgrounds can thrive.

1. Establishing a Global Hybrid Platform for Indian Talent

The primary objective of 3iii is to create a comprehensive, well-structured, and far-reaching platform where Indian artists from across the globe can showcase their talent. This platform is envisioned as a hybrid model, allowing both online and in-person participation, making it accessible to individuals from every part of the world.

Online Participation: Enables contestants to register, submit performances, and compete virtually, allowing participation without the limitations of travel and logistics.
On-Site Competitions: Live events will be organized in various cities, states, and countries, giving participants a stage to perform in front of live audiences and industry experts.
International Expansion Plan: The goal is to extend the competition to multiple continents, making it truly global in reach.

2. Unrestricted Participation – A Platform for Everyone

One of the core principles of 3iii is to ensure inclusivity by allowing anyone, regardless of age, gender, background, or experience level, to participate in the competition.

No Age Restrictions: Open to children, teenagers, adults, and seniors.
No Gender or Background Limitations: Welcoming artists from all communities and backgrounds.
No Talent Restrictions: While the competition is primarily focused on singing, dancing, and instrumental music, future seasons aim to expand to diverse talent categories, including acting, comedy, fashion, painting, and creative arts.
Global Reach: The competition is not limited to any one country; artists from India, North America, Europe, Australia, Asia, the Middle East, and beyond can participate.

3. Promoting and Showcasing Qualified and Deserving Talent Globally

To help talented individuals achieve their dreams, 3iii has built a multi-layered promotion strategy aimed at giving maximum visibility to participants, finalists, and winners.

3.1 High-Visibility Promotion Strategies

a. Broadcasting Performances on Multiple Platforms

Create professional competition episodes featuring participant performances.
Air these episodes on domestic, national, and international television channels, reaching millions of viewers.
Leverage social media platforms, such as YouTube, Facebook, Instagram, and Twitter, to maximize reach.

b. Individual Talent Video Promotions

Each contestant’s performance video will be promoted across digital and media networks to gain visibility.
High-quality production and editing of talent videos to ensure professional presentation.

c. Targeted Social Media Promotions

Boost visibility of talented individuals through social media campaigns.
Use sponsored promotions, influencer marketing, and viral engagement strategies to enhance reach.
Encourage participants to actively promote their own content through social channels, expanding their fan base.

4. Awards, Prizes, and Career Advancement Opportunities

A comprehensive rewards system will be implemented to ensure winners and deserving participants receive recognition, career opportunities, and tangible rewards for their outstanding performances.

4.1 Categories of Awards

International Indian Icon (3iii) Champion – The overall winner in each category.
1st & 2nd Runners-Up – Recognizing exceptional talent with high potential.
Judge’s Choice Awards – Special awards given by the panel of expert judges for outstanding performances.

4.2 Prestigious Prizes

a. Physical Awards & Recognition

Trophies, medals, certificates, and badges awarded to winners and finalists.
Exclusive custom-designed awards for top talents in each category.

b. High-Value Cash Prizes & Sponsorships

Winners receive monetary rewards to support their artistic endeavors.
Vouchers, gifts, and sponsorship endorsements for top-performing contestants.

c. Exclusive Video Feature with Winners

Produce high-quality music videos or performance compilations featuring the winners.
Distribute these videos on global entertainment platforms to increase industry exposure.

4.3 Career Advancement Opportunities

Bollywood, Hollywood & Global Film Industry Collaborations
- Facilitate entry into Bollywood, Hollywood, or any major film industry for selected winners.
- Provide casting, modeling, and acting opportunities through industry partnerships.
International Shows and Events
- Offer winners a chance to perform at prestigious global events, concerts, and stage shows.
- Organize live tours, cultural events, and talent showcases featuring 3iii winners.
Endorsement & Brand Collaborations
- Secure endorsement deals, brand sponsorships, and advertising opportunities for top talents.
- Provide cash sponsorships, gift vouchers, and exclusive brand collaborations.

5. Future Expansion & Talent Development Initiatives (Wish List)

In the long term, 3iii aims to expand its impact beyond just a talent competition, transforming into a global ecosystem for Indian artists.

5.1 Creating a Non-Profit Talent Foundation (501(c) Status)

Establish 3iii Talent Foundation to raise funds for global talent promotion.
Provide financial aid, scholarships, and career support for underprivileged but talented artists.

5.2 Producing an International Film and Web Series

Annually create a truly international film and/or web series featuring winners and talented participants from multiple countries.
Provide a platform for emerging actors, musicians, and dancers to debut in high-profile projects.
Distribute the content on OTT platforms (Netflix, Amazon Prime, Disney+, Jio etc.) to increase visibility.

5.3 Launching 3iii Exclusive Talent Shows in Various Countries

Organize special 3iii shows featuring competition participants.
Host events in different cities, states, and countries with the support of local promoters and sponsors.
Create opportunities for local artists to collaborate with internationally recognized 3iii winners.

5.4 Producing Music Albums Featuring Winners & Emerging Artists

Record music albums featuring the best voices and instrumentalists from the competition.
Distribute globally via Spotify, Apple Music, YouTube Music, and other digital platforms.
Provide opportunities for singers, composers, and instrumentalists to work with leading music producers and directors.

5.5 Establishing the 3iii Global Music & Performing Arts Academy

Create a world-class training and mentoring academy for aspiring artists.
Offer courses in singing, dancing, acting, musical instruments, and performing arts.
Provide mentorship from top industry professionals, celebrity judges, and accomplished artists.

5.6 Building a Global Talent Network

Develop a digital platform where artists can network, collaborate, and connect with industry professionals.
Eliminate middlemen, agents, and unnecessary barriers, ensuring that artists have direct access to career opportunities.
Provide job postings, casting calls, event invitations, and creative collaborations to support emerging talent.

Conclusion

The International Indian Icon (3iii) is much more than a competition—it is a movement designed to transform the way Indian talent is recognized, promoted, and nurtured globally.

Through its structured competition, prestigious awards, extensive promotion, and long-term vision, 3iii aims to create a global legacy, helping talented artists achieve their dreams while preserving and celebrating Indian performing arts on an international scale.

As 3iii continues to evolve, it will provide unparalleled opportunities for artists, ensuring that every deserving talent gets the exposure, recognition, and success they deserve.

1. Introduction

The International Indian Icon (3iii) is a global talent competition established to showcase Indian talent in singing, dancing, and instrumental music. Organized by Gee Vision Inc., 3iii provided a hybrid online and in-person platform to connect Indian artists from across the world. Season 1 (2017) was the inaugural season, creating an international stage for Indian talents based in the USA and Canada.

The International Indian Icon (3iii) is a prestigious global talent competition created to discover, showcase, and celebrate Indian talent in various performing arts, specifically in the categories of singing, dancing, and instrumental music. It was conceptualized and organized by Gee Vision Inc., a leading organization committed to promoting Indian culture and talent on a global scale. The first season of 3iii was launched in 2017, marking the beginning of an ambitious journey to create a world-class talent platform that would continue to evolve and expand across multiple countries in subsequent seasons.

This unique talent competition was designed to provide equal opportunities to Indian-origin artists worldwide, allowing them to compete, be recognized, and achieve their dreams through a highly structured multi-level competitive format. Unlike conventional talent shows that limit participation to a specific region or country, 3iii embraced a revolutionary approach by introducing a hybrid online and in-person competition model. This groundbreaking initiative made it possible for contestants to participate from anywhere in the world, eliminating geographical barriers and enabling widespread inclusivity.

A Unique Platform for Indian Talent

The International Indian Icon (3iii) is the world’s first hybrid online and in-person talent competition, specially crafted to cater to the Indian diaspora residing across the United States of America and Canada. The Phase-I edition of 3iii was made open to all Indian residents in these two countries, providing them with an incredible opportunity to participate in one of three major performance categories:

Singing
Dancing
Instrumental Music

Participants had the flexibility to perform as solo artists, duets, or groups, ensuring that a wide range of artistic expressions could be showcased. This approach allowed individual artists, musical duos, and dance troupes to compete in a fair and structured environment.

A Global Stage for Indian Talent

The International Indian Icon (3iii) stands as the first-of-its-kind online and in-person talent platform exclusively dedicated to Indian performers. Phase-I of the competition was open to all residents of the United States of America and Canada who possessed exceptional skills in singing, dancing, or instrumental music. Participants could showcase their talents in various formats, including:

Solo performances,
Duet acts, and
Group presentations.

The competition was envisioned as a platform of limitless opportunities for Indians worldwide, enabling them to demonstrate their artistry, refine their skills, and receive international recognition. This initiative was particularly valuable for aspiring performers who lacked access to mainstream entertainment industries but possessed remarkable talent deserving of a global audience.

To ensure fairness, credibility, and excellence, 3iii assembled a distinguished panel of Gee Judges, consisting of highly qualified and celebrated professionals from various artistic disciplines. The evaluation process was further enhanced by the inclusion of renowned celebrity judges, who played a crucial role in assessing performances during the advanced stages of the competition.

The Multi-Level Competition Structure

The International Indian Icon (3iii) – Season 1 (2017) followed a meticulously designed five-level competition format, ensuring that only the most talented, versatile, and dedicated performers advanced to the final stages. Each level of the competition was crafted to progressively challenge and refine the participants’ abilities, offering them an opportunity to compete, improve, and elevate their performances at every stage.

The competition commenced with an initial online screening phase, allowing contestants to submit their performance videos, which were evaluated based on judging criteria set by the expert panel. As participants advanced, the competition transitioned into a combination of online and in-person state-level and country-level events, culminating in a spectacular Grand Finale.

The five competition levels were as follows:

Level 1 – Online Auditions:
- Contestants submitted their video performances on the official 3iii website.
- Judging criteria included vocal or instrumental mastery, stage presence, creativity, confidence, and audience engagement.
- Evaluations were based on 50% online voting and 50% expert judgment.
Level 2 – Quarterfinals (State-Level Competitions):
- Selected participants advanced to the state-level quarter-finals, where their performances were evaluated by regional judges.
- Contestants competed for the State Indian Icon title.
Level 3 – Semi-Finals (Country-Level Competitions):
- The best performers from each state moved forward to the semi-finals, competing for the Indian American Icon (USA) and Indian Canadian Icon (Canada) titles.
- The competition format allowed for both online and in-person participation.
Level 4 – Country Finals:
- Top state-level winners competed at the national level, with semi-finals held in Boston (USA) and Toronto (Canada).
- The winners of these rounds secured their positions for the Grand Finale.
Level 5 – Grand Finale (International Indian Icon Title):
- The country-level champions faced off in Chicago, USA, for the prestigious International Indian Icon title.
- The final competition was a grand celebration featuring celebrity judges, live performances, and award presentations.

A Five-Season Vision: Expansion Across Continents

The concept of International Indian Icon (3iii) was developed as a grand reality show narrative, envisioned to expand across five seasons, ultimately culminating in an ultimate championship season in India. The strategic plan for expansion included:

Season 1: USA & Canada (2017).
Season 2: Expansion to Europe (UK, Germany, Spain, Switzerland, Italy, etc.).
Season 3: Inclusion of Australia, New Zealand, and South Africa.
Season 4: Introduction of competition in the Middle East.
Season 5: The Grand Finale in India, where the best performers from the previous four seasons would compete against top Indian artists for the final International Indian Icon crown.

This five-season strategy was designed to ensure that Indian talent from every corner of the world received an opportunity to compete, gain international exposure, and achieve artistic success.

The Vision Behind 3iii

The concept and structure of 3iii were meticulously designed to ensure that every talented individual, regardless of experience or background, could have a chance to prove their skills. This vision was implemented by a highly qualified panel of judges, known as the Gee Panel of Judges. These judges consisted of renowned professionals, highly experienced industry veterans, and celebrity judges. Their expertise ensured that each performance was assessed fairly, with a strong emphasis on artistic excellence.

To maintain a high standard of competition, 3iii incorporated a structured multi-level competition format. The event was designed to progressively challenge the participants, taking them through five competitive levels:

Online Screening of Video Submissions – The initial stage where contestants submitted their audition videos online.
State-Level Competitions – Participants who passed the audition stage competed in state-level competitions (conducted online or in-person).
Country-Level Competitions – The top performers from each state advanced to compete at the national level in either the USA or Canada.
Semi-Finals – The best talents from both countries competed against each other for the title of Indian American Icon (USA) and Indian Canadian Icon (Canada).
Grand Finale – The finalists from both countries faced off on a global stage, competing for the ultimate title of International Indian Icon.

This structured five-stage competition model ensured that only the most skilled, dedicated, and passionate artists reached the final round, making the Grand Finale a showcase of extraordinary Indian talent.

A Five-Season Reality Show Narrative

The International Indian Icon (3iii) was envisioned as a grand reality show spanning five seasons, each designed to expand the competition's global reach. The first season was held exclusively in the United States and Canada, but future seasons were strategically planned to introduce new regions. The roadmap for 3iii’s expansion included:

Season 1 – USA & Canada
Season 2 – UK & Europe (Germany, Spain, Switzerland, Italy)
Season 3 – Australia, New Zealand, South Africa
Season 4 – Middle East (UAE, Saudi Arabia, Qatar)
Season 5 – India (The Ultimate Finale)

By the fifth season, the competition would return to India, where the top finalists from previous seasons would compete against India’s most talented performers to determine the ultimate champion. This strategy ensured that 3iii remained fresh, competitive, and inclusive, reaching every corner of the world where Indian talent thrives.

The Visionary Behind 3iii – Sharan Walia

The International Indian Icon (3iii) was conceptualized and founded by Sharan Walia, an accomplished IT professional, entrepreneur, and cultural visionary based in Chicago, USA. As the CEO of Gee Vision Inc., Sharan Walia developed 3iii with the objective of creating a revolutionary talent platform that would empower Indian performers globally.

His vision was to bridge the gap between aspiring Indian artists and international opportunities, ensuring that individuals of all age groups, backgrounds, and experience levels had equal access to a world-class talent competition.

By designing 3iii as an inclusive online and on-site competition, Sharan Walia ensured that every Indian performer, regardless of their geographical location, could showcase their talent on a global stage. His passion for preserving and promoting Indian performing arts has driven 3iii’s expansion, making it a one-of-a-kind talent competition with worldwide participation.

Sharan Walia believed that every artist deserves a fair chance to showcase their skills and achieve their dreams. His mission was to eliminate geographical barriers and offer a unique online and onsite stage where talents could be discovered, nurtured, and celebrated. Through 3iii, he aimed to:

Empower talented individuals by giving them a world-class platform.
Bridge the gap between India and the global Indian diaspora.
Create a legacy of talent recognition and cultural exchange.

By launching the first season of 3iii in 2017, he set in motion an ambitious project that would redefine the way Indian talent is recognized on a global scale.

A New Era of Indian Talent Competitions

The International Indian Icon (3iii) introduced a revolutionary way to conduct talent competitions. Unlike traditional talent shows, 3iii:

Eliminated location-based limitations by allowing online participation.
Provided an equal platform to all Indian artists, regardless of professional background.
Ensured credibility and transparency by incorporating a panel of expert judges and a multi-stage competition model.

By embracing digital technology, social media engagement, and global reach, 3iii broke new ground in talent competitions, ensuring that no deserving artist was left behind.

Introduction Conclusion

The International Indian Icon (3iii) – Season 1 (2017) was a groundbreaking initiative that redefined Indian talent competitions by introducing a global, inclusive, and technologically advanced format. It successfully brought together Indian-origin performers from the USA and Canada, providing them with an unparalleled platform to showcase their skills and gain international recognition.

With a structured five-level competition, expert panel of judges, celebrity mentorship, and a clear vision for global expansion, 3iii has established itself as the premier talent competition for Indian artists worldwide.

The first season of 3iii not only set a high standard for talent competitions but also paved the way for future seasons, promising even greater opportunities for Indian talent worldwide. As 3iii continues to grow, it remains committed to its mission of providing a world-class platform for Indian artists, fostering cultural unity, artistic excellence, and global recognition.

The International Indian Icon (3iii) – Season 1 (2017) was not just a talent competition, but a movement that sought to redefine how Indian talent is nurtured and showcased on a global stage. By providing a fair, structured, and accessible platform, 3iii gave thousands of Indian artists the opportunity to share their passion, develop their skills, and achieve international recognition.

As 3iii moved forward with its multi-season plan, it became clear that this competition would continue to inspire, unite, and empower Indian talent worldwide. With its strong foundation, visionary leadership, and a clear roadmap for expansion, 3iii was set to become one of the most prestigious talent competitions in the world.

With each passing season, 3iii’s reach would grow, solidifying its reputation as the ultimate global stage for Indian artists.

2. Vision and Mission

2.1 Vision of International Indian Icon (3iii)

The vision of International Indian Icon (3iii) is to establish a dynamic, inclusive, and globally recognized platform where talented Indian artists from diverse performance categories can showcase their artistic skills. The competition aspires to serve as a universal stage for aspiring and professional performers, enabling them to reach a wider audience, gain recognition, and advance their artistic careers in ways that were previously unavailable.

At its core, 3iii envisions bridging the gap between Indian communities worldwide by offering a unique and accessible talent platform that brings together Indian singers, dancers, musicians, and other performers from various cultural backgrounds, professional levels, and age groups. Regardless of their location—whether they reside in India, North America, Europe, Australia, the Middle East, or anywhere else in the world—participants are given an equal opportunity to present their talents on an international stage, competing and collaborating with like-minded artists.

By launching a structured, transparent, and well-organized competition, 3iii aims to break barriers that have historically limited talented individuals from achieving their dreams. The vision extends beyond just being a contest—it is a movement that fosters talent discovery, appreciation, and growth for Indian artists worldwide.

Key Objectives of the 3iii Vision:

Global Connectivity of Indian Talent:
- The competition serves as a catalyst for uniting Indian performers worldwide.
- It offers a centralized platform where Indian talent from different countries can be recognized internationally.
- By integrating online participation, it removes geographical barriers and allows anyone with talent to participate, regardless of location.
Empowerment Through Artistic Expression:
- 3iii believes in the power of self-expression through music, dance, and instrumental performance.
- By showcasing their talent, artists gain confidence, exposure, and validation for their skills.
- It provides opportunities for mentorship, networking, and collaboration with professionals in the industry.
Encouraging Artistic Diversity:
- Indian culture is rich in diverse music and dance forms such as Hindustani and Carnatic classical music, Bollywood dance, folk performances, contemporary fusion, and instrumental artistry.
- 3iii aims to celebrate and preserve these traditional art forms while also encouraging modern interpretations and creative innovations.
Providing Equal Opportunity for Talent Discovery:
- The competition ensures that talent is recognized based on merit, skill, and creativity, rather than location or financial resources.
- Through structured judging processes, fair voting systems, and expert panel evaluations, participants from all backgrounds have a fair shot at success.
Building an Ecosystem for Long-Term Career Growth:
- The competition is not just about winning titles, but about building a career in performing arts.
- Winners and participants gain access to endorsement deals, collaborations, recording opportunities, and industry mentorship.
- By expanding across multiple continents and seasons, 3iii offers long-term sustainability and continued engagement for artists even beyond the competition.

2.2 Mission of International Indian Icon (3iii)

The mission of 3iii is deeply rooted in its commitment to talent recognition, career enhancement, and cultural exchange. The competition is designed to not only recognize talent but also to provide a structured pathway for participants to grow, learn, and succeed in their artistic fields.

The mission statement of 3iii is built upon four fundamental pillars that ensure fairness, global reach, professional exposure, and cultural representation. These pillars guide every aspect of the competition, making it one of the most prestigious platforms for Indian talent worldwide.

Mission Pillars:

1. Bringing Together Indian Talent Across Multiple Performance Categories

One of the primary missions of 3iii is to bring together Indian talent from all over the world, ensuring that individuals in singing, dancing, and instrumental music have an equal opportunity to compete, showcase their skills, and grow professionally.

The competition is open to all levels of performers, from beginners to seasoned professionals.
Participants can compete as soloists, duets, or groups, allowing maximum inclusivity.
Each category encourages diverse genres, such as:
- Singing: Bollywood, Classical, Folk, Western, Fusion, Devotional.
- Dancing: Bollywood, Bharatnatyam, Kathak, Bhangra, Contemporary, Hip-hop, Fusion.
- Instrumental Music: Tabla, Violin, Guitar, Keyboard, Sitar, Drums, and more.

By embracing all artistic forms, 3iii ensures that Indian talent, in its entirety, is recognized and appreciated on a worldwide stage.

2. Offering a Structured and Fair Competition Format

To maintain credibility and transparency, 3iii is structured as a five-level competition, progressing from local to international stages.

Level 1: Online Auditions (Participants submit their videos).
Level 2: Quarterfinals (State-level competitions).
Level 3: Semi-Finals (National-level competitions for Indian American & Indian Canadian Icons).
Level 4: Country Finals (Winners from USA and Canada).
Level 5: Grand Finale (Finalists compete for the title of International Indian Icon).

Key Features Ensuring Fairness:

Voting System: A combination of expert panel evaluations (50%) and online audience voting (50%) ensures that winners are selected based on both technical excellence and audience appeal.
Expert Judging Panel: Bollywood celebrities, professional musicians, choreographers, and music industry experts form the Gee Panel of Judges, ensuring high-level industry mentorship and evaluation.
No Discrimination Policy: The competition is open to all age groups, genders, and artistic backgrounds, ensuring equal opportunity for all participants.

By implementing a structured multi-stage competition model, 3iii guarantees that only the most deserving and exceptional talents make it to the top.

3. Providing Global Exposure to Talented Individuals

A major part of 3iii’s mission is to give contestants global recognition and help them advance their careers through international exposure.

Live Performances & TV Episodes:
- The competition is broadcasted on Zee TV Network and streamed via YouTube and social media, offering massive reach to participants.
- Contestants are given real-world exposure to an international audience, increasing opportunities for collaborations, endorsements, and professional engagements.
Industry Endorsements & Collaborations:
- Winners and top performers receive endorsement deals, music video opportunities, and collaborations with professional artists.
- Past winners have been offered music recording contracts, stage performances, and promotional campaigns.

Through its strong media presence and professional networking, 3iii helps undiscovered Indian artists find a place in the global entertainment industry.

4. Creating a Cultural Exchange Platform

3iii is not just a competition—it is a cultural movement that celebrates the rich heritage of Indian performing arts while promoting cross-cultural artistic exchanges.

Encouraging Traditional & Modern Fusion:
- The competition welcomes both traditional Indian performances and contemporary fusion styles, helping to preserve Indian heritage while embracing modern artistic interpretations.
Connecting the Global Indian Community:
- Through 3iii’s multi-season roadmap, Indian talent from the USA, Canada, UK, Australia, Europe, the Middle East, and India get a platform to engage, learn, and collaborate.
Promoting Indian Arts on a World Stage:
- By hosting grand finales in major international venues, 3iii elevates Indian performing arts and ensures global representation.

Vision and Mission Conclusion:

The vision and mission of 3iii are deeply rooted in its commitment to talent recognition, cultural preservation, and career development. By offering a transparent, structured, and professional competition model, 3iii empowers Indian artists globally, ensuring they receive the recognition and success they deserve.

3. Competition Structure and Format

The competition was designed to ensure fair and rigorous selection through a 5-level process:

3.1 Competition Levels

Level 1 – Online Auditions
- Participants uploaded video performances to the 3iii website.
- Online voting (50%) and expert evaluation (50%) determined who advanced.
Level 2 – Quarter-Finals (State Indian Icons)
- Contestants competed at the state level to win the State Indian Icon title.
Level 3 – Semi-Finals (Country Icons)
- Winners from each state advanced to national competitions in the USA and Canada.
- Indian American Icon (USA) and Indian Canadian Icon (Canada) titles were awarded.
Level 4 – Country Finals
- Best performers from each country competed in Boston (USA) and Toronto (Canada).
Level 5 – Grand Finale (International Indian Icon)
- The top national winners competed for the International Indian Icon title in Chicago, USA.

INTERNATIONAL INDIAN ICON – 3iii 2017 Season 1

4. Judging Panel and Selection Process

4.1 Panel of Judges

A select panel of expert judges was formed, consisting of celebrity and professional judges:

Onsite Celebrity Judges:

Bappi Lahiri – Grand Master, Legendary Bollywood Music Director.
Meenakshi Seshadri – Bollywood Actress, Judge for Dance Category.
Gioconda Vessichelli – Italian Pop Star & Bollywood Performer, Judge for Instrumental Music.

Onsite Professional Judges

Anuradha Palakurthi – Singing.
Narayani – Dancing.
Prashant – Instruments.

Online Celebrity Judges:

Rahul Vaidya – Bollywood Singer.
Shibani Kashyap – Bollywood Singer & Performer.
Anjana Sukhani – Bollywood Actress.

4.2 Anchors

Noman Khan – Anchor from Chicago, IL USA
Ajai Kumar, A Passionate Anchor, excellent Singer

4.3 Judging Criteria

Participants were evaluated on multiple aspects including:

Singing: Vocal ability, tone, melody, clarity, emotional expression, stage presence.
Dancing: Footwork, body balance, choreography, confidence, expressions.
Instruments: Creativity, technical execution, synchronization with music.
Presentation: Ability to engage and connect with the audience.
Synchronization: Harmony in group performances.
Timing: Adherence to both slow and fast beats.
Choreography: Creativity and execution of dance routines.
Confidence: Stage presence and self-assurance.
Posture: Body alignment and poise during performances.
Synchronization: Harmony with music and, in group performances, with fellow performers.
Presentation: Overall delivery and engagement with the audience.
Facial Expression: Ability to convey emotions and connect with viewers.

Judging was 50% online voting and 50% expert panel evaluation.

Singing
- Presentation (Mood, Intensity, Style, Tempo, Phrasing, Climax, Dynamics, Word Emphasis)
- Voice Quality & Texture
- Musicianship (Tonal Expression, Memory, Projection, Tone Quality, Correct Rhythm, Proper Breath
- Expressivity, Interpretation & Accuracy of Rhythm and Pitch
- Execution Skill, Co-ordination, Synchronization & Overall Act
Dance
- Perfection & Precision (Co-ordination & Synchronization to Rhythm & Music)
- Grace (Posture & Body Language)
- Face Expressions
- Difficulty & Complexity of Steps
- Approach, Interpretation, Rendition( Overall Act Impression & Impact )
Fashion
- Cat walk / Ramp walk /Runway Presence
- Style / Pose / Elegance
- Confidence & X factor
- Attire & Photographic Look
- Communication & QA Round
Acting
- The actor is prepared, eager and committed to the performance.
- Costuming, hair, makeup, accessories and grooming are consistent with the characterization of the act or character being performed.
- Facial expression, body movement and voice control are effectively utilized for character portrayal
- Use of costume, props, music and sound effects creatively set the stage for the act
- The actor is confident in the use of the stage and demonstrates a planned choreography of movement which enhances the character portrayal.
I Got Talent: Any Talent like comedy, painting, yoga, karate, judo,
- 1. Technical Skill & Proficiency
  - Definition: The level of expertise, mastery, and control over the talent or skill being performed.
  - Example:
  - In karate/judo, judges evaluate precision in techniques, strength, and execution.
  - In painting, they assess brush control, composition, and detailing.
  - In comedy, timing and delivery are crucial.
- 2. Creativity & Originality
  - Definition: The uniqueness of the performance or artwork and how well it differentiates from standard approaches.
  - Example:
  - In comedy, originality in jokes and content matters.
  - In painting, innovative use of colors and themes is assessed.
  - In yoga, unique postures or sequences can earn higher points.
- 3. Presentation & Stage Presence
  - Definition: How well the participant presents themselves and engages with the audience or judges.
  - Example:
  - In karate/judo, confidence, discipline, and body posture are evaluated.
  - In comedy, energy, facial expressions, and crowd engagement are key.
  - In yoga, grace, flow, and poise are considered.
- 4. Execution & Precision
  - Definition: The accuracy, fluency, and smoothness of execution of the talent.
  - Example:
  - In judo/karate, judges look for perfectly executed moves with power and control.
  - In yoga, smooth transitions and posture alignment matter.
  - In painting, the clarity and finesse of brush strokes define execution quality.
- 5. Impact & Audience Engagement
  - Definition: The ability of the performer or artist to leave a lasting impression or connect with the audience.
  - Example:
  - In comedy, laughter and audience reaction are major factors.
  - In yoga, the calming effect and inspiration of the performance count.
- In karate/judo, a strong and disciplined performance demeanor matters.

5. Key Dates and Locations of 3iii 2017 S1

5.1 Online & State-Level Competitions

Online Registration: January 25 – June 15, 2017.
Online Auditions: June 16 – September 22, 2017.

5.2 Semi-Finals

Indian American Icon (USA): October 22, 2017 – Boston, USA.
Indian Canadian Icon (Canada): October 29, 2017 – Toronto, Canada.

5.3 Grand Finale

International Indian Icon Grand Finale:
- Date: December 2, 2017.
- Venue: Meadows Club, Chicago, USA.

5.4 Presenting TV Channel Partner:

International TV Channel Zee TV USA
Live TV Episodes on Zee TV Network & YouTube Channel.

6. Participation & Countries Involved

Total Participants: 2,619 registrants across all 3 categories.
Total Countries: 2 (USA & Canada).
Total States Represented: 16 (12 in the USA, 4 in Canada).
Semi-Finalists: 150 participants selected for Boston, MA USA Semi-Finals.
- October 22, 2017
Finalists: 59 participants were invited to compete in Chicago, IL USA on Dec 2^nd 2017 in Meadows Club, Rolling Meadows (Chicago), IL USA

7. Awards and Recognitions

7.1 Titles and Cash Prizes

International Indian Icon (3iii) Title: Awarded to the best performers in each category.
Country Icons: Best talents from USA and Canada.
State Indian Icons: Winners from each state.
Cash Prize for 3iii 2017 S1
- $2,000 per category winner.
- Total Prize Pool: $6,000.
Trophies, Certificates & Endorsements.
Special Gifts from Bappi Lahiri & Sponsors.

7.2 Winners of 3iii 2017

Winners: 1^st INTERNATIONAL INDIAN ICON (Singing)

Singing: Sanskriti Akhoury - Sanskriti Akhoury was awarded trophy by Bollywood legendary music director Balli Lahiri

A person holding a trophy and smiling with other people behind him

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Winners: 1^st INTERNATIONAL INDIAN ICON (Dancing)

Dancing: Swarali Karulkar - was presented trophy by Bollywood actress Meenalshi Seshadri

A group of women holding a trophy

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Winners: 1^st INTERNATIONAL INDIAN ICON (Instruments) Instrumental Music: Ananya Goparaju - was presented trophy by pop singer Gioconda Vessichelli from Italy ( Bollywood Performer) A group of women holding a trophy

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8. Sponsors and Endorsements

Home Mortgage Solution Inc. – Sponsored Trophies.
Powervolt Inc. – Sponsored $6,000 Cash Prize.
Prashanth Palakurthi (Boston, MA, USA) – Sponsored Semi-Finals in Boston.

9. Summary of 3iii 2017 Season 1

The first season of International Indian Icon (3iii) in 2017 was a groundbreaking event that brought together Indian-origin talent from the USA and Canada. With 2,619 participants, 150 semi-finalists, and 59 finalists, the competition successfully provided a global stage for Indian performers.

The Grand Finale in Chicago was a celebrity-studded event, with performances, awards, and TV episode recordings. Winners received trophies, cash prizes, and endorsements, marking the beginning of a new era for Indian talent worldwide.

Following the success of Season 1, 3iii expanded its vision to include participants from Europe, Asia, and the Middle East for future seasons, making it a truly global competition.

Impact and Legacy

Season 1 of 3iii successfully engaged a diverse range of Indian-origin artists, offering them a global platform to showcase their skills. The event’s success was amplified through TV broadcasts, social media campaigns, and promotional activities across North America.

Following the success of Season 1, 3iii expanded its vision for subsequent seasons, aiming to include participants from Europe, Asia, and the Middle East, making it a truly global competition.

The inaugural season of 3iii set a precedent for subsequent editions, establishing a global community of artists and enthusiasts. It not only provided a platform for talent display but also fostered cultural exchange and unity among Indian communities worldwide.

In summary, the 2017 Season 1 of International Indian Icon was a groundbreaking initiative that successfully brought together Indian talent from across the globe, offering them a prestigious platform to shine and inspiring future generations of artists.

Gee Vision Inc. welcomes you as key member of Gee Panel of Judges.

You being expert in your area, Gee will depend on your judgement to evaluate video of each and every participant taking part in 3iii Competition.

Zee TV USA telecasted / aired 8 episodes of INTERNATIONAL INDIAN ICON – 3iii 2017 Season 1

3iii 2017 Season-1 Pictures:

12-02-2017 3 iii Grand-finale [Facebook 328] - Google Photos

12-02-2017 3 iii Grand-finale [Facebook 263] - Google Photos

For more details and official updates, visit:
🌐 3iii 2017 Official Website.

INTERNATIONAL INDIAN ICON

3iii 2017 Season 1